Act@Play: New pilot program with Sports Central


Sports Central, in partnership with Women’s Health Grampians, commence violence against women pilot project with local sporting associations


Sports Central and Women’s Health Grampians (WHG) have commenced the roll out of pilot project Act@Play.

Act@Play is a gender equality, cultural change initiative delivered in a sport and recreation setting contributing to the prevention of violence against women in Victoria. This program is funded through Sport & Recreation Victoria’s ‘Gender Equality in Victorian Sport and Recreation Pilot Program’.

Building on the success and reach of WHG Act@Work program, Act@Play has been specifically designed to reflect the nature of the sport and recreation sector and work in partnership with a club to enable a more female-friendly environment and ensure quality and sustainable actions.

Two local sports associations, AFL Goldfields and Basketball Ballarat, are piloting this innovative new project which will see clubs and associations plan and implement quality actions to improve gender equality in the first half of 2019.

Sports Central’s Executive Officer, Michael Flynn, said it’s vital to be a part of the Victorian Governments commitment to change for women in sport.

“We’re excited to work with Women’s Health Grampians, AFL Goldfields and Basketball Ballarat to introduce this ground breaking program.”

“AFL Goldfields and Basketball Ballarat are strong and respected organisations in the Central Highlands sporting community. To have these associations leading the way through this pilot recognises their commitment to promoting positive environments for women and girls in their respective sports. We look forward to seeing the outcomes the pilot will achieve for both organisations.”

“We expect that the program will give us great insight to inform the future direction of this program and the key actions that other local sporting clubs and leagues can take to promote safe and inclusive opportunities for women and girls.”

CEO of Women’s Health Grampians, Marianne Hendron, said the organisation was delighted to be working with sporting associations to be leaders for change.

“Local sporting organisations are recognising that they can make a positive difference and lead change in our communities that will create safer spaces for girls and women to enjoy sports – and also challenge stereotypes that can limit their involvement in sports and community life more broadly”.

“Sporting clubs add a critical opportunity to influence the attitudes and beliefs about what is normal and acceptable behaviour. Leadership in this area is critical if we are going to create a better, safer and more equitable community for our next generation” she said.

Act@Play is currently a pilot project however alternative programs with a focus on gender equality and preventing violence against women are available to sport clubs and associations in the interim.


For more information about Act@Play contact:

Chloe Jackson, Project Coordinator Sports Central:, 5331 6966

Dee Micevski, Regional Consultant Women’s Health Grampians:, 5322 4100



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